Vol 2 No 2 (2018): JOBAMS | Journal of Business Administration and Management Sciences (JOBAMS)

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Published: 2018-07-01

Articles

Role of Digital Marketing as a Platform for Promoting Consumer Products/Brands

Farrrukh Naseem Qureshi, Aadil Rehman

268-283
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Measuring Customers’ Perception and Expectation of Quality in Retail Stores Services

Areeba Bhutto, Summya Khatoon, Wajiha Saghir

284-292
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Credit Risk Management’s Influence on Loan Performance in Commercial Banks in Pakistan

Syed Hasan Raza Naqvi, Zahid Ali Channar, Quratulain Nazeer Ahmed

293-304
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Effects of Transformational Leadership Style on Employees Well-Being

Shahid Obaid, Saima Tabassum, Avtar Bachani, Sundus .

305-315
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Brain Drain of Business and IT Graduates In Pakistan

Aamir Abbas, Subhash Guriro

316-326
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Role of Charm Pricing in Purchase Decision - A Study of Online Consumers of Pakistan

Asif Hussain Samo, Hadeeqa ., Yusra Asif, Muhammad Danish Mujtaba

327-336
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